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Overview

Trendstyle

for Karwei

Trendstyle

Client: Karwei

Agency: Isobar

Focus: Directing, concept development, art direction, edit and color grading

Gear: Arri Alexa + Cooke S7/i Prime Set PL / 25, 32, 40, 50, 75, 100mm / T2.0 / Full Frame

We teamed up with Karwei to create a series of commercials for their new interior designs. We built several different rooms and matched these with different people based on their personalities and style. The results were well received choreographed videos that challenged and inspired viewers to match their design with their identities.

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